The App is for Loyalty Customers of City Flower. As the name suggests, members would be able to securely login on the app to view their point balance, current promotions and points earned and redeemed history. The primary purpose of the app is to encourage the members to display the virtual member card available within the app while shopping at any City Flower Store so that they can earn points for their purchases and can redeem the earned points whenever they want and at any of the City Flower Store.