NextPaw Helps Pet Parents Find and Choose Your Local Business. Improve Local Rankings : • NextPaw ensures your business information is accurate, available, and optimized on the business directories that matter with a focus on boosting rankings for terms you should be focusing on. Broadcast Your Events : •Plan, schedule & distribute your events to 30+ websites and get in front of local pet owners looking for things to do with their pets. Feature Coupons & Offers : •Attract customers to come in by entering discounts and offers. Coupons are automatically added to your Google My Business page and your website. Coupons can be printed or shown on a mobile device.